We didn't design 11 AI Insider for people who want to learn about AI. We designed it for people who want AI working for them inside of 30 days.
Before we built anything, we listened to the professionals who were trying to learn AI on their own. The same three objections kept coming up — and they're all solvable.
"I want to learn this but I can't guarantee I'll be free at 7 PM every third Tuesday."
Everything on-demand. Watch when you have 20 minutes. Pause, rewind, revisit. No schedule. No live commitment. No missed content.
"I don't know you well enough to commit to $97 a month without experiencing your content first."
Start free. No account, no credit card, no commitment. Thirty minutes of our best work — then you decide. We earn the next step; we don't assume it.
"What exactly do I get each month that's worth paying for?"
A growing library — concrete, specific, and more valuable every month. New tools, new prompts, new workflows. You know exactly what you own and exactly what's coming.
This is your first real experience with our teaching — and it determines whether you want to go further. We made a deliberate choice: excellent free content creates desire for more. Mediocre free content creates doubt. We chose.
Three short videos. Each one built around a single, practical outcome. Watch all three in under 30 minutes and you'll have used AI in a way you haven't before.
This is a complete AI implementation — built specifically for your audience pillar. Your industry vocabulary. Your actual tasks. The tools you already use or could use. The exact workflow of your job.
Eight focused sessions. Each one builds on the last. By the end, you don't just know how AI works — you have a running system, a prompt library, and a daily workflow that changes how you operate.
AI moves faster than any single course can cover. The edge isn't something you build once — it's something you maintain. Members get new tools, new techniques, and new prompt libraries added every month.
It's not just more content. It's a library that keeps compounding. The member who joins today and stays for a year has built something genuinely difficult to replicate from scratch.
Each track is built around the specific language, tasks, tools, and outcomes of a different professional world. Not adapted — purpose-built.
For the executive, director, or senior professional with a full calendar and a team expecting output. The goal is eliminating administrative weight so you can focus on the work only you can do.
For the business owner wearing every hat. The goal is leverage — building systems that handle the work while you focus on clients, relationships, and growth.
For the agent or broker moving fast in a competitive market. The goal is speed and consistency — from listing to close to follow-up, in the exact language of real estate.
Most education is an event. A course you take, then put down. 11 AI Insider is designed as infrastructure — something you build over time that keeps paying off.
New content added every month. What was 4 hours of material in Month 1 is 48 hours by Month 12 — and all of it stays accessible.
Monthly prompt packs — 10 to 15 new prompts on a focused theme — build into a reference library that covers virtually every professional situation.
Returning to content with six months of practice behind you is different. The same module unlocks different things the second time through.
Start with the free content. If it doesn't change something about how you work, you've lost nothing. If it does — the next step is waiting.
No account. No credit card. No conversion pressure.