AI Education Built for Real Professionals

Most people use AI
like a search engine.
Our members use it
like a team.

Practical AI education for busy professionals, business owners, and real estate agents — built around your schedule, your industry, and the results you're accountable for.

30min
To your first real result
3
Audience-specific tracks
0
Technical background required
On-demand. Your schedule.
The Problem Worth Solving

The gap between knowing AI exists
and using it every single day —
that's where most professionals live.

Not because they lack interest. Because they can't make a live session every week, and generic content doesn't match how they actually work.

11 AI Insider is built on one premise: the best way to learn AI is to apply it immediately, in your specific context, against the exact problems in front of you today. Every module starts from a real task — not a concept.

Real Work Real Results Your Schedule
The Method

Three stages.
One direction.

We didn't design this for people who want to learn about AI. We designed it for people who want AI working for them inside of 30 days.

See the Full Method
01
First Contact

Prove it to yourself.

Thirty minutes that answer one question: can AI actually work for someone doing your exact job? We think the answer is obvious — but we'd rather show you than tell you.

Free. Instant access. No friction.

02
Deep Work
🎯

Build the full system.

A complete AI implementation in your specific role. Your industry. Your vocabulary. Your exact tasks. Delivered in focused sessions you own forever.

One-time. No recurring commitment.

03
The Edge
🔑

Stay ahead every month.

AI moves faster than any single course can cover. Members get new tools, new methods, and new prompt libraries every month — a library that keeps compounding.

Cancel anytime. What you own stays owned.

Who It's For

Three tracks. Built for how you actually work.

Same AI. Completely different application depending on your world.

🏢

The Professional

You carry a full calendar and a team expecting output every week. Your track is built around eliminating the administrative weight so you can focus on the work only you can do.

⚙️

The Business Owner

You wear every hat. Your track is about leverage — finding the tasks that consume 80% of your time and replacing them with systems that run while you're with clients.

🏡

Real Estate Professional

From listing to close to follow-up, your track maps AI to your exact workflow — the language of real estate, the tools of your market, the pace of your deals.

The Design Principle
"Excellent free content creates desire for more.
Mediocre free content creates doubt.
We chose a long time ago which one we're building."
No theory without practice
Specific beats generic
No schedule anxiety
You own what you buy
The People Behind It

Thirty years in rooms
where the stakes were real.

Andres Traslavina
AT
AI Strategy & Curriculum
Andres Traslavina
Co-Founder

Thirty years inside the talent function. Built executive search capabilities at a $22B enterprise, placed 120+ VP-level leaders, and spent the last decade watching what separates the professionals who advance from those who plateau.

Jami Adkins
JA
Learning Architecture
Jami Adkins
Co-Founder

Twenty years of talent strategy at Fortune 500 companies — Amazon, Office Depot, and beyond. Designed the learning architecture for every track in 11 AI Insider around how adult professionals actually change behavior.

Your next move

Start with thirty minutes.
See what changes.

No account. No credit card. Just your first module — the one that answers whether AI can work for someone doing your exact job.

Free content stays free. No conversion pressure.